Big 12 Partners with Extra Yard for Teachers
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Emphasizing the Importance of Academics
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A Message from the Commissioner
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About the Campaign

The Big 12 Champions for Life campaign highlights student-athlete’s life-changing stories through the opportunities that a scholarship provides. The young women and men given the opportunity to compete in their chosen sport embody the defining characteristics of a champion: leadership, perseverance, community service, and discipline. Inspiring stories of student-athletes representing each of the conference’s ten universities will be shared throughout the 2017-2018 academic year. Serving as a role model both on the field and in the classroom, each of the student-athletes selected in the campaign truly encapsulate what being a champion for life is all about.

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Champions for Life
Honors Teachers

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The Big 12 Conference, in partnership with the College Football Playoff (CFP) Foundation’s Extra Yard for Teachers (EYFT) platform, has announced a campaign to honor educators across the country. More than 100 student-athletes featured in the “Big 12 Champions for Life” campaign have been given the opportunity to recognize a teacher (grades K-12) who made a lasting impact during their academic journey. Each nominated teacher will receive a $1,000 grant to be applied toward a classroom project and teaching supplies. Teacher announcements and more can be found on the Big 12 Champions for Life social platforms.


14 hours ago "It's a very humbling experience."
@KStateFB's @DenzelGoolsby shares how the #BigBrothers program is life-changing.
#EMAW #Big12Champions
1 day ago Big12Champ4Life photo It's bigger than 🏈 for @KStateFB's @DenzelGoolsby, who is very involved with the Big Brothers program. #EMAW

2 days ago "He's taken on so much to help others."
@KStateFB's Bill Snyder discusses Denzel Goolsby, this week's #Big12Champions feature. #EMAW
1 week ago "If I can go out there and help at least one person, I've done good in my life." - @CycloneFB's @410Keem
#Big12Champions #RaiseTheStandard
1 week ago What makes @CycloneFB's Hakeem Butler special? @ISUMattCampbell shares what impresses him most about #18.
#Big12Champions #RaiseTheStandard
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