About the Campaign

The Big 12 Champions for Life campaign highlights student-athlete’s life-changing stories through the opportunities that a scholarship provides. The young women and men given the opportunity to compete in their chosen sport embody the defining characteristics of a champion: leadership, perseverance, community service, and discipline. Inspiring stories of student-athletes representing each of the conference’s ten universities will be shared throughout the 2018-19 academic year. Serving as a role model both on the field and in the classroom, each of the student-athletes selected in the campaign truly encapsulates what being a champion for life is all about.




1 day ago “I love football, but it doesn’t define me. If I’m not changing somebody else’s life for good, then what is my purpose?" - @MontgomerDavid, @CycloneFB
#WinInTheDark #ChampionsForLife https://t.co/ldvjIv3oVj
2 days ago Big12Champ4Life photo 👀 these #Big12WBB Champions for Life at today’s Women’s Basketball Tipoff in Dallas.
#ChampionsForLife https://t.co/9qFEI4DGEp
2 days ago Big12Champ4Life photo RT @WVUWBB: We had a great time reading to Ms. Stevens’ fourth grade class at St. Philips School & Community Center! https://t.co/vcZoovmRSR
3 days ago Big12Champ4Life photo He may already be in the @CycloneFB record books, but David Montgomery wants to be known for more than his football skills.

On Wednesday, hear Montgomery share his story.
#WinInTheDark #ChampionsForLife https://t.co/Dpv5lDHyhL
1 week ago Big12Champ4Life photo He’s helped build the Mountaineer program while serving as a leader on this team.

Meet @WVUGolf’s Big 12 Champion for Life, Max Sear.
#HailWV #ChampionsForLife https://t.co/CsVjZAFkHy
1 week ago “My teammates are my focus. I want to help them, I want to encourage them.” - @Nate_58_Guyton, @TCUFootball
#GoFrogs #ChampionsForLife https://t.co/kVE7W77aLt
1 week ago Big12Champ4Life photo "He’s a true Horned Frog.” - @TCUCoachP

This Wednesday, @TCUFootball's Nate Guyton shares how being part of a team has changed his life.
#GoFrogs #ChampionsForLife https://t.co/BhdGpvubwW
2 weeks ago Big12Champ4Life photo RT @DaltonBigD71: It’s not “Just a Game” to Me! Far Beyond the White Lines 🗯 https://t.co/J5BUItjuZ2
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