About the Campaign

The Big 12 Champions for Life campaign highlights student-athlete’s life-changing stories through the opportunities that a scholarship provides. The young women and men given the opportunity to compete in their chosen sport embody the defining characteristics of a champion: leadership, perseverance, community service, and discipline. Inspiring stories of student-athletes representing each of the conference’s ten universities will be shared throughout the 2019-20 academic year. Serving as a role model both on the field and in the classroom, each of the student-athletes selected in the campaign truly encapsulates what being a champion for life is all about.




23 hours ago “If you know who you are, the sky is the limit.” – Jared Butler @J_Hooper11), @BaylorMBB
#SicEm | #ChampionsForLife https://t.co/rQbMmwYjMG
6 days ago “My advice to other people would be to always look at the bigger picture.” – Jasauen Beard @JasauenB), @KStateWBB
#KStateWBB | #ChampionsForLIfe https://t.co/ph7TD51Hw8
1 week ago “Hard work is really undefeated.” – Logan Routt @LoganRoutt9), @WVUhoops
#HailWV | #ChampionsForLife https://t.co/vGxhBkDTdH
2 weeks ago “There’s so much more than just the student-athlete in me.” - Brittany Brewer @lilbrewsie), @LadyRaiderWBB
#WreckEm | #ChampionsForLife https://t.co/pxLWbap4iU
2 weeks ago “I want to be remembered as a guy who played his heart out and is loved in the community.” - Michael Jacobson, @CycloneMBB
#Cyclones | #ChampionsForLife https://t.co/ay10psbP4k
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